Uitmarkt

Abstracte afbeelding van vrouw met veel ogen

The theme of the 2010 Uitmarkt festival was "You'll feast your eyes on the Uitmarkt," for which Studio Jona designed the campaign material: faces of people with four pairs of eyes. We were asked by Studio Jona to develop an application as an extension of the campaign for the annual Uitmarkt festival.

We created an online application that was integrated on the website, and an interactive installation at the festival that allowed visitors to the festival online and on location to turn their own heads into their own campaign poster. The result was hundreds of personalized campaign posters that were instantly retrievable online.