JTeam is a Java-oriented software development company. They came to revamp their website, but as often happens, our questions about their brand strategy led them to rethink identity to meet future needs. The identity would need to answer to a growing need for unique positioning in a highly competitive market. The old style also lacked the image of the innovative young team of professionals which they are. To meet these new goals we created an identity with a multiple color system, which communicates their youthfulness and energy.