Work / Play it Forward

Crowdsourcing charity platform

Pifworld is a social network that connects people and development projects to realize a global positive change. Unc Inc was contacted by Play it Forward, the organization behind the project, at the very start of it's foundation. Their question was to create the entire visual identity, design and front-end of this innovative online crowd-funding concept. In close cooperation with Play it Forward and JTeam we've worked from the planning and strategy phase all the way through to the resulting user experience.

Pifworld's project inventory is displayed on an interactive globe on which can be navigated playfully by spinning and zooming to see what the available projects are in a particular area of the world. Once the project of your liking is found a donation can be made or information related to the project can be found; complete with video updates, supporters and background information on the NGO.

On Pifworld, 100% of your donation goes to the cause and afterwards you are really kept up-to-date about what happened with your donations.